Try new scooter through game experience.

PROJECT

Honda Elite 125 - Game

Honda - Estúdio Like — Brazil — 2019
The 15th edition of Salão Duas Rodas has attracted 400 exhibitors from all over the world.

About

In 2019 within the launch of the new scooter Honda Elite 125 in Brazil, we created a game experience for the largest event in the motorcycle industry in Latin America, Salão Duas Rodas. The idea of ​​the game was to take people to another dimension during the test drive in the Scooter simulator. The player controls the scooter and need to pick up the maximum number of points in the limited time.

The brand was promoted through messages that appeared from time to time, related to the time one would gain from having one of these scooters in the city.

The interaction was done through the actual Honda Elite 125's handlebars, by using sensors attached to the scooter we could control the direction of the game as one would in a real scooter.

GAME MECHANICS

Pick up the maximum number of points in a limited time.

Hitting an object causes the player to lose speed.

During the game user need to pick up shining stopwatches that increase the score and increase the speed of the game.

Environment Design

From the start we were aiming at a stylized view of reality, but still the driving simulation needed to mimic a city's movement and dynamics. We started designing a low poly style and had extra care building a believable city layout.

Captures from the game.
Captures from the game.
The powerups hovering in the game.
The interface showed different popups which acted as advertisement for the Honda Elite 125.
We would love to know your story.info@unloop.pt