About

Farol Santander is a cultural and entertainment center situated in the Altino Arantes Building located in São Paulo, Brazil. For 20 years, it was the tallest building in the city and was constructed to be the headquarters of the Bank of the State of São Paulo between 1939 and 1947. Its panoramic view of the center of São Paulo and its outskirts attract thousands of visitors every year. In order to tell the story of the place, we developed interactive solutions leading visitors through unique encounters and inquisitive immersive experiences. During the event, visitors could use an interactive touch screen and large format display that was presenting the history of money. The user also could browse through tangible 3D books, designed in the unique vintage style. In the end, the application allowed users to simulate saving accounts over the years.